Will Bruder and Fu-Tung Cheng deliver Keynote at Concrete Décor Show, March 16, 2010

The Pre-Conference Program offered by the Concrete Decor Show on March 16, 2010 in Phoenix, Arizona provides the building industry an opportunity to learn more about concrete sustainability and improvement of both the aesthetics and performance of concrete in building and renovation. Architects, interior designers, landscape architects, builders, property managers and municipal authorities are invited to courses that offer design and technical continuing education about architectural and decorative concrete and its uses as a durable, versatile and green material of choice. See details: www.concretedecorshow.com

The keynote address by internationally acclaimed Phoenix- based architect Will Bruder AIA, President of Will Bruder + Partners, LTD promises a lively debate on sustainability and designing with concrete with his colleague, the award-winning designer, Fu-Tung Cheng, Principal of Cheng Design Inc. The fee is $45 for the Keynote breakfast titled “Making a [Design] Difference: Creativity + Sustainability Matter” on Tuesday, March 16, 2010. A breakfast buffet will start at 7:30 am, followed by the keynote from 8:30 am – 10:00 am. Please see complete details below. To register, please visit the Concrete Décor Show website.

8:30-10:00 AM - TU101K  - PRE-CONFERENCE KEYNOTE
Making a [Design] Difference
Speakers

• Will Bruder, AIA, President of Will Bruder + Partners, LTD.
• Fu-Tung Cheng, Principal of Cheng Design Inc.

Renowned architect Will Bruder and award-winning designer Fu-Tung Cheng will provide a discussion of design and sustainability at varying scales, from decorative details to large-scale, commercial and civic environments. Each will share his work, past, present and future. Attendees will see through their eyes as artists: their process, approach and perspective on light, space, mixed materials and composition. The combination of Will and Fu-Tung’s work comprise a rich palette of mixed materials and creative thinking. The audience will experience a dynamic discussion and visually rich presentation on why design and sustainability of built objects and environments really matter.


WILL BRUDER, AIA / President / Will Bruder + Partners, Ltd.

For 40 years, Will Bruder has explored contextually exciting and perennially inventive architectural solutions that are sensitive to site opportunities and user needs. Most of Will’s 450 commissions have celebrated the craft of building in ways not typical in contemporary architecture, striving to invent form specific to function and his clients’ aspirations.
Through his creative use of materials and light, Bruder’s ability to raise the ordinary to the extraordinary is renowned. He is a consummate craftsman with demonstrated attention to detail and building processes.

Will Bruder holds a Bachelor of Fine Arts degree in sculpture from the University of Wisconsin-Milwaukee. Supplementing his studio art education were studies in structural engineering, philosophy, art history and urban planning, followed by a full architectural apprenticeship under Gunnar Birkerts and Paolo Soleri. After becoming a registered architect, he opened his own award-winning studio in 1974.

More Information: www.willbruder.com
Contact for Will Bruder:  Louise Roman, 602-324-6000


FU-TUNG CHENG / Principal / Cheng Design, Inc.

Fu-Tung Cheng, the principal designer of Cheng Design in Berkeley, California, is also a licensed general contractor.
From architectural design to construction, Fu-Tung Cheng’s custom home projects have earned him numerous awards and recognition including a 2009 Builder’s Choice Merit Award for his House 6 custom home project and a notable induction into the National Kitchen and Bath Hall of Fame.

Fu-Tung is the author of three books including bestseller Concrete Countertops, Concrete at Home, and the DIY-friendly Concrete Countertops Made Simple. He launched CHENG Concrete Products, a complete line of creative concrete materials, and CHENG Concrete Training, which offers the industry’s most comprehensive concrete design training. The program has trained over 2500 professionals and DIYs to date.

For over 25 years, Cheng Design has been creating homes and high-end kitchens with an understated, timeless elegance. Much of Fu-Tung’s work incorporates mixed materials: wood, concrete, steel, and plaster —he has played the role of industrial designer as the creative force behind the line of Cheng sinks by Elkay and a full line of Cheng Design by Zephyr kitchen hoods. Fu-Tung debuted his Elements by Tonusa line of cabinets in early 2009, a complete line of cabinetry and accessories with the keen eye toward functionality, timelessness and sustainability of materials.

More Information: www.chengdesign.com
Contact for Fu-Tung Cheng: Annalyn Chargualaf, 510-849-3272
VISIT CHENG CONCRETE BOOTH #705

To register, please visit the Concrete Décor Show website.

CONCRETE DÉCOR SHOW SCHEDULE OVERVIEW

TUESDAY, MARCH 16, 2010 – Events at Sheraton Phoenix Downtown Hotel

PRE-CONFERENCE EDUCATIONAL PROGRAM FOR BUILDING INDUSTRY
8:30-10:30 AM Keynote Address:  Making a [Design] Difference – Will Bruder & Fu-Tung Cheng
10:30-noon Current Issues Panels – presented in collaboration with media partners
An afternoon of AIA-CEU Education for Architects, Interior Designers, & Landscape Architects Feature Presentations
1:00-2:00 PM – A Global Perspective on Decorative Concrete – Jon Anderson, IdealWorks Europe
1:00-2:00 PM – Creating Theme-Magic  – David Long, Lakeland Company
2:30-4:00 PM – Managing Collaborative Public Works Projects – Steven Ochs & Gerald Taylor
2:30-4:00 PM –The Internet Marketing Milkshake – Jim Peterson, Concrete Network

• KICK-OFF ADDRESS – Mike Miller, the concretist with Welcome by Bent Mikkelsen
• WELCOME RECEPTION - Sheraton Hotel, 5:30 PM – 9:00 PM – Refreshments
• Meet & Greet hosted by Founding Sponsors
• Professional groups will have information tables

WEDNESDAY, MARCH 17, 2010

THE CONCRETE DECOR SHOW & DECORATIVE CONCRETE SPRING TRAINING
8:30 AM Opening Day Press Conference – Phoenix Convention Center
9:00 AM Innovations in Decorative Concrete Panel Discussion
10:00 AM Exhibit Hall Opens Phoenix Convention Center North Hall
8:00 AM – 5:00 PM – Spring Training Courses

• Hands-On Training Workshops
• Classroom Seminar Sessions
• Scheduled Showcase Demos
• 5 PM – 7:30 PM GALA HOSTED BY EXHIBITORS

THURSDAY, MARCH 18, 2010

6:30-9:00 AM EARLY BIRD BREAKFAST
THE CONCRETE DECOR SHOW & DECORATIVE CONCRETE SPRING TRAINING
10:00 AM – 5:00 PM Exhibit Hall Hours - Phoenix Convention Center North Hall 300
8:00 AM-5:00 PM – Spring Training Courses – See full schedule.

• Hands-On Training Workshops
• Classroom Seminar Sessions
• Scheduled Showcase Demos

AWARDS & RECOGNITION BANQUET – Sheraton Hotel Ballroom – Ticketed event
6:00 PM Presentation of Artisan Awards & Special Recognition by Concrete Decor magazine

• Keynote Speaker – to be announced
• FRIDAY, MARCH 19, 2010

THE CONCRETE DECOR SHOW & DECORATIVE CONCRETE SPRING TRAINING
9:00 AM – 2:00 PM Exhibit Hall Hours Phoenix Convention Center North Hall 300
8:00 AM-5:00 PM – Spring Training Courses – See full schedule at http://2010.concretedecorshow.com/schedule.cfm

• Hands-On Training Workshops
• Classroom Seminar Sessions